For messy systems,
real people, and
stubbornly good ideas.

• Systems thinking

  Workflow untangling

  Finding the hidden dependencies, awkward handoffs, and “why is this so hard?” moments inside complex products — then turning them into flows people can actually follow.

• Adoption

  Product adoption UX

  Designing the guidance, structure, content, and onboarding moments that help users understand what to do next, why it matters, and how to keep moving.

• AI workflows

  AI-ready product thinking

  Using AI to speed up research, structure, content, prototyping, and decision-making — while keeping human judgment firmly in the loop.

• UI systems

  Interface clarity

  Creating calm, consistent interface patterns that reduce noise, support scanning, and help teams ship without making the product feel generic.

• Product language

  Human translation

  Turning dev logic, stakeholder needs, business goals, and user frustration into shared product direction everyone can actually understand.

• Team practice

  Mentorship & team calm

  Helping people steady their nerves, recover quickly, ask better questions, demo with confidence, and advocate for users with a stronger voice.

Most of my work starts with one question: what is the user being asked to understand before the product has earned that effort?

1. 01 / Product education

   Bluehook Resource Academy

   Learning experience · Content architecture · Product adoption

   Turning scattered product knowledge into a self-serve learning experience people could scan, trust and return to.

   Useful training material, walkthroughs, support guidance and videos already existed, but users depended too heavily on someone knowing what to send, when to send it and where it lived.

   The Niss move: Treated education as part of the product experience — structuring the learning journey, creating clearer entry points, and producing short how-to content across desktop and mobile.

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2. 02 / Learning experience

   WombatWords

   EdTech · Therapy support · Child-centred UX

   Designing a learning experience that needed to work for both the therapist guiding it and the child living through it.

   The product had to support professional therapeutic goals while still feeling understandable, encouraging and engaging for children.

   The Niss move: Balanced structure with warmth — translating therapist needs into a simpler, more playful experience without removing the professional control behind it.

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3. 03 / Collaborative execution

   Cash Connect

   Fintech · Rapid prototyping · Product teamwork

   Turning a complicated operational challenge into something a small team could see, test, question and rebuild together.

   A three-person team worked across late-night calls, focused in-person workshops, paper-covered meeting-room walls and rough prototypes held together by sticky notes.

   The Niss move: Made uncertainty tangible. We drew, challenged, rearranged and rebuilt the experience in real time — changing direction quickly whenever the evidence showed us something better.

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